The show, The Unsellables, begins with Sofie Allsopp doing an initial walk-through with the home owners. As she conducts the tour, Sofie points out elements in the rooms that may be the probable cause of why the property is not selling.
Some of the more common problems are clutter, lack of cleanliness, misplacement of furniture and unattractive color scheme.
There are candid videos shown of prospective buyers touring the house and offering their comments, most of which agree with Sofie’s findings. Sofie also interviews the home owner’s real estate agent and asks why he/she thinks the house is not selling.
Co-host and contractor Anthony Sayers arrives on the scene and offers Sofie his opinion of her plan from a construction point of view. He may suggest material that would be perfect for the task or point out anything that may compromise the structure of the house.
The Unsellables proceeds with the numerous projects carried out by Sofie, Anthony, the homeowners and members of the crew. As the tasks progress, Sofie interviews the various people who are working in the house. For example, Anthony may show Sofie the special features of the cabinet he is constructing.
The show ends with scenes of the renovated rooms. Sofie takes the homeowners on a tour and points out how the improvements will make the house more sellable. The real estate agent goes on a tour and provides his/her feedback.
Then the same group of prospective buyers are asked to tour the house again and their comments are captured on video.
The audience is not told if the house gets sold but Sofie leaves the home owners with a beautiful house and new found hope of making a quick sale.
About Host Sofie Allsopp of The Unsellables
Sofie is well-known real estate personality and property expert on British TV. She hosted the programs The Ten Best and Worst Places to Live in the UK, Gentrification and Property Guide. In London, she has worked as a real estate and relocation agent. Sofie owns her own company which deals with finding homes and organizing the relocation of her clients.
Sofie’s sister, Kirstie Allsopp, is a real estate agent in Britain and is the co-host of the show Location, Location, Location with her business partner Phil Spencer. This show is also aired on HGTV.
About Host Anthony Sayers of The Unsellables
Anthony was co-host and carpenter of the W Network series Me, My House and I. He graduated from George Brown College in Toronto. He has worked in the building trades for over 17 years and owns his own prestigious construction company in Toronto.
The Unsellables is filmed in Toronto, Canada and is aired on HGTV in Canada and in the U.S. It is also viewable on Real Estate TV in Britain and The Lifestyle Channel in Australia.
In late 2009, Sofie took the Unsellables back to the UK for a brief season. She is now back in Toronto and HGTV Canada is showing a new season that began in February 2010.