Cross-Cultural Training

By Tracy Bowens

Lesson 2: What is your culture?

Bibliography

Philip R. Cateora, "International Marketing" (Boston, MA and Homewood, IL: Irwin, 1990)pp. 72 - 81.

Peace Corps, "Culture Matters" http://www.peacecorps.gov/wws/culturemat...

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Lessons

Introduction
Lesson 1: What is Culture?
Lesson 2: What is your culture?
• Lesson Objectives
• Introduction
• Identifying Personal Cultural Values and Beliefs
• The Typical American Position
• The Roots of American Culture
• Discovering Reactions to Common Situations in Foreign Lands
• Summary
• Lesson 2 Exercises
• Answers to Lesson 2 Exercises
• Suggested Activities
• Bibliography
Lesson 3: Introduction to Basic Cultural Differences
Lesson 4: Global Communciations
Lesson 5: Culture in the Workplace
Lesson 6: Culture in Society
Lesson 7: Culture Shock
Lesson 8: Adapting to Your New Culture