Using Traditional and Social Media for Integrated Marketing
Mixing traditional media with social media creates an integrated marketing strategy. This utilizes all forms of media to create a synergistic strategy.
Nov 19, 2010
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Brandon Williams
The Eight News Values
There are eight major values that determine newsworthiness - prominence, proximity, currency, timeliness, conflict, impact, human interest, odd or unusual.
Aug 20, 2010
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Sarah Mathiesen
Suite 101 and Churnalism vs. 'Real Journalism'
A slightly paradoxical article about the worth of Internet journalism - Churnalism Vs journalism.
Jun 17, 2010
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James Barry
Legal Issues Affecting Online Coverage of Sports
In issuance of sports credentials, leagues and online media battle over access and copyrighted material from games. Some outlets want changes in federal law considered.
Sep 19, 2009
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John Seidenberg
Increased Restrictions on Covering Sports Events
Sports leagues have moved to restrict who can cover events and what content can be produced on games and team personnel. Professional league monopolies can enable this.
Sep 19, 2009
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John Seidenberg
topic editor
Lizz Shepherd - I am a freelance writer specializing, for now, in Web writing. The Web is an enormous place and I have been carving out my own little ...